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Advertisement ‘splurge’ on health

Tony Moore reports in the Brisbane Times (24.11.14) ‘Prominent television advertising promoting Health Minister Lawrence Springborg’s Sunday announcement of a hospital waiting list guarantee is not promoting the government before next year’s state election, Mr Springborg’s office said. However Labor questions the spirit of the health advertisements, which went to air just hours after the new policy was announced. The Queensland Government’s Code of Conduct for government advertising says “there should be no advertising within six months of the scheduled date for an election unless there is an urgent emerging issue”. Health Minister Lawrence Springborg has defended government advertising spending. The 2015 Queensland election has not yet been called, but is likely to be called in mid-to-late March 2015.’

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